Division:

BUSINESS & MANAGEMENT

Effective Communication in Business (CMP)

Essential Information

Level

Beginner

Duration

3 Days

Course Document

This course is designed to empower participants by equipping them with essential knowledge, skills, and attitudes related to the importance of both verbal and non-verbal communication. It emphasizes the need to understand the fundamentals of effective communication—an essential competency for the target audience. Participants will also learn how to adapt their communication methods to suit different people and situations, and how to connect communication with skills like building arguments, critical thinking, and emotional awareness. The course also highlights how communication styles should be tailored based on context and purpose.

 

TARGET AUDIENCE FOR THE COURSE:

 

  • Employees across all levels.
  • Individuals aiming to specialize in specific areas of business skills.

 

COURSE OBJECTIVES:

 

  • Understand the core concepts of communication.
  • Explore both verbal and non-verbal communication techniques.
  • Develop active listening skills in the workplace.
  • Identify different personality types.
  • Learn effective interpersonal interaction strategies.
  • Deliver confident and skillful oral presentations.

 

 

COURSE TOPICS
An Introduction to Communication in Business

  • What is business communication?
  • The business communication model
  • Verbal and non-verbal communication

Developing Business Writing Style

  • Understanding the role of written communication
  • Characteristics of effective written communication
  • Refining a clear and professional writing style

Types of Business Writing

  • Formats for letters and memos
  • Business memos
  • Positive and persuasive messages
  • Managing the report-writing process
  • Stages of report writing
  • Key components of a report

Writing in particular circumstances

  • What is considerate writing?
  • Principles of tactful communication
  • How to write messages that deliver bad news
  • How to write persuasive messages
  • Guidelines for effective delivery

 

Enhancing Verbal Communication Skills

  • Speaking techniques and delivery styles
  • Elements of effective spoken communication

Mastering Effective Presentation Skills

  • Informative presentations
  • Persuasive presentations
  • Friendly and relationship-building presentations

Addressing Communication Challenges in Business

  • Active listening skills
  • Tips for effective listening
  • The manager’s role in communication and mediation
  • Navigating cross-cultural communication barriers

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